Planet Aid's New Secondhand Store, 'The Loop,' is Open for Business!

The Loop by Planet Aid brings sustainable fashion to Baltimore's historic Fells Point neighborhood. Proceeds support community development.

Baltimore, MD — March 30, 2026 – Planet Aid, a nonprofit known for its iconic yellow donation bins and textile recycling mission, announces the grand opening of its new secondhand retail brand: The Loop by Planet Aid.

Grand Opening of The Loop

 On Saturday, April 18, Planet Aid officially opened the doors to its brand-new secondhand retail store, ‘The Loop’ by Planet Aid, in Baltimore’s historic Fells Point district. The store’s soft opening was in mid-March, and April’s grand opening was the official launch and welcome party for the community. The grand opening was complete with a ribbon-cutting and a sparkling cider toast.

Baltimore City Chamber of Commerce Executive Director Tiffany Bethea joined Planet Aid CEO Fred Olsson to cut the ribbon, celebrating Planet Aid’s new venture to bring secondhand style full circle.

Before the ribbon-cutting, Planet Aid CEO Fred Olsson briefly spoke, explaining the meaning behind the store’s name. He noted that 'The Loop ' refers to circularity, textile reuse, and ensuring that wearable textiles can benefit people and the planet.

Tiffany Bethea also gave a few words on behalf of the Baltimore City Chamber of Commerce. She remarked,

"This is more than just a beautiful new store; it’s a reminder that business can make a difference. The Loop has created a space for our community to shop with purpose, finding affordable, stylish clothing while helping to reduce textile waste and keep usable items out of the landfill.”

The grand opening was marked with many memorable moments, including a New Orleans-style band marching down the street playing, and eventually landing right in front of the store’s entrance. There was also a deejay to keep the party vibes going, and games and prizes for customer discounts or a free item. 

About 'The Loop' 

 The Loop is a secondhand clothing store designed for conscious shoppers who want more from resale: clean stores, thoughtfully selected items, and an elevated shopping experience. The name reflects Planet Aid’s mission to keep clothing in circulation and out of landfills, while supporting people and communities around the world. 

“The Loop is where sustainability meets style,” said Uli Stosch, the Chief Officer of Strategic Development at Planet Aid. “It’s secondhand shopping that feels modern, warm, and accessible, without the clutter or chaos people sometimes associate with thrift. The name reflects our mission to keep clothing in use and out of landfills—style in full circle, with every purchase helping communities thrive.”

The Loop stores are organized, clean, and easy to shop, offering everything from everyday basics to unique finds. Items include gently used clothing, shoes, accessories, and more. Inventory changes regularly, and regular sales cycles encourage both frequent visits and sustainable habits for all income levels.

Every purchase at The Loop supports Planet Aid’s environmental and humanitarian programs, including teacher training, youth development, and agriculture projects in the U.S., Latin America, Africa, and Asia.

Key features of The Loop by Planet Aid include:

• Curated secondhand fashion for real life
• Clean, organized shopping environments
• Transparent sustainability mission
• Proceeds supporting local and global development programs

For more information, visit https://www.planetaid.org/thrift-store or follow @TheLoopPlanetAid on social media.

Contact:
Christina Jones
Program Manager, Retail Expansion
Planet Aid
cjones@planetaid.org
(240)-394-0275